Swarovski has unveiled the designers who will form its Collective - the group of talents, both emerging and established, who will receive support from the jewel brand - for the forthcoming autumn/winter 2014 season, and in doing so have offered us a glimpse of their new collections.
Mary Katrantzou, Emilia Wickstead, Fyodor Golan, Michael van der Ham and Huishan Zhang make up the London contingent; Prabal Gurung, Rodarte, Suno, Wes Gordon and Brandon Sun are the New York names; and Anthony Vaccarello, Maxime Simoëns, Alexis Mabille, Tex Saverio and Masha Ma will be Swarovski's beneficiaries in Paris.
"Putting our crystals into the hands of creative talents always seems to inspire and results in the most extraordinary experimentation," Nadja Swarovski, member of the Swarovski executive board, said. "Members of the Swarovski Collective continue to amaze us with their ability to fuse crystal so imaginatively into their collections. This season is no exception and we are thrilled to welcome some exciting new talents into the programme for autumn/winter 2014."
"We love the drive and hunger of the Swarovski Collective to try new ideas," the Fyodor Golan duo added. "With their support we have been able to create special 3D dresses that we will debut this season."
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