Showing posts with label olsens twins. Show all posts
Showing posts with label olsens twins. Show all posts

Monday, October 7, 2013

The Olsens Add To Fashion Empire

The Olsen twins have bought a minority stake in e-commerce company beach-mint.com. The Business has six diffetent strands: StyleMint - which the sisters helped found and have designed for - JewelMint, ShoeMint, IntiMint, BeautyMint and HomeMint.

Ashley and Mary-Kate Olse will also now serve as co-chairs of the BeachMint advisory board and will adopt creative and consultative roles. They will advise on they key business, merchandise and design areas, in a bid to focus on the company's lucrative fashion divisions.

"In our expanded roles as co-chairs of  the advisory board, Ashley and I will work closely with BeachMint's management team in this strategic phase of growth to establish the mint brands as the leading online destination for all things fashion," Mary-Kate Olsen told WWD.

The 27-year-old twins already have an impressive fashion empire - they own three brands, The Row, Elizabeth and James, and Olsenboye. In 2012, they beat Marc Jacobs for the CFDA's prestigious Womenswear Designer of the Year award.